Say a very big thank you to your midwife!

As part of the #ThankYouMidwife campaign to support and celebrate midwives for the amazing work they do, Pampers has released a charity single with Paloma Faith

We all know midwives work tirelessly around the clock to bring new life into the world. With 54,000 births due to take place in December alone – and 4am the peak time for the arrival of newborns – they definitely deserve an extra special thank you.

Since December 2017, Pampers has encouraged over 40,000 people to say #ThankYouMidwife.

And this year the campaign is continuing with the release of a charity single with fellow mum and supporter of midwives, Paloma Faith.

For every download, Pampers will be donating £1 to The Royal College of Midwives Benevolent Fund. So, why not show your support and download it today by clicking here?

The public can also share their very own Thank You Midwife story simply by tagging Pampers on social media and #ThankYouMidwife.

As a further token of appreciation, every 1,000 public shares of #ThankYouMidwife posts will contribute to a midwife staffroom makeover in UK hospitals.

So far, one hospital staffroom at Princess Anne Hospital in Southampton has received a makeover and a minimum of 10 more are planned to take place over the coming months.